Kopparberg takes its name from the small Swedish mining town where its brewery has stood since 1882, originally founded by a collective of 24 local townsmen who pooled their resources to brew beer for the community. The brewery reopened under new ownership in 1994, this time turning its attention to cider, and in 2007 brought its fruit-led Swedish style to the UK. Pear, mixed fruit, and strawberry and lime variants quickly became fixtures of pub gardens, festival lineups, and supermarket shelves across the country.
Today, Kopparberg is the No.1 Fruit Cider Brand in the UK.
Operating at that scale across a competitive alcohol category leaves no room for fulfilment errors. For the last 2 years, ELOVATE has supported Kopparberg with dependable alcohol fulfilment and 3PL services built around operational accuracy, consistency, and visibility, keeping products moving efficiently across the UK market.
The Challenge – Supporting a Leading Brand in a Competitive Market
Alcohol is one of the most competitive sectors, where fast delivery, reliable order fulfilment, and product availability are critical to success.
Demand fluctuates throughout the year, driven by seasonal trends such as summer cider season and the festival circuit, alongside new flavour launches and retailer promotions. To maintain high service levels, Kopparberg needed a UK fulfilment partner that could:
• Handle orders accurately and efficiently
• Adapt quickly to changing seasonal demand
• Provide clear visibility and communication across operations
• Maintain reliable delivery performance during peak periods
• Support continued business growth without compromising service quality
The Solution – An Extension of the Kopparberg Team
ELOVATE provides a tailored 3PL fulfilment solution focused on operational precision, customer satisfaction, and responsive support.
The partnership includes:
• UK warehousing and beverage fulfilment services
• Flexible operational capacity during peak trading periods
• Streamlined order processing workflows
• Improved inventory visibility and stock management
• Dedicated account management and proactive communication
“ELOVATE takes the time to understand how our operation works and adapts its processes around our needs rather than offering a one-size-fits-all solution.” – Kopparberg
The Results – Supporting the UK’s Favourite Fruit Cider
Since partnering with ELOVATE, Kopparberg benefits from a more streamlined, proactive, and transparent fulfilment operation.
Improved Operational Efficiency and Visibility
ELOVATE’s Home3PL portal provides enhanced operational transparency, giving Kopparberg real-time visibility of stock levels, inbound deliveries, purchase orders, and order tracking across UK beverage supply chain operations.
“The visibility we now have across fulfilment and stock movements significantly improves operational confidence and communication internally.” – Kopparberg
Reliable Customer Fulfilment
By maintaining high fulfilment standards and dependable turnaround times, Kopparberg is able to consistently support customer expectations across retail and distribution channels within the alcohol fulfilment sector.
This operational reliability supports Kopparberg’s commitment to delivering an exceptional customer experience. In recognition of its performance, Kopparberg was named #1 Supplier in Beer & Cider at the Advantage Group International Awards, reflecting the strength of its customer relationships and service standards.
More Than a Logistics Provider
Through proactive account management, regular communication, and a collaborative approach to problem-solving, ELOVATE provides ongoing support that goes beyond day-to-day fulfilment. Whether responding to changing demand, coordinating operational requirements, or helping navigate unexpected challenges, the ELOVATE team works closely with Kopparberg to ensure solutions are delivered quickly and effectively.
“ELOVATE quickly becomes an extension of our team. Their proactive communication, responsiveness, and willingness to go the extra mile give us confidence that we’re always supported, no matter the challenge.” – Kopparberg
Looking Ahead – Ready for What’s Next
As one of the UK’s most recognised cider brands, Kopparberg continues to evolve alongside changing consumer tastes, seasonal demand patterns, and opportunities for growth. Whatever comes next, having a logistics partner that can adapt and scale is essential.
The partnership between Kopparberg and ELOVATE is built on shared values of reliability, flexibility, and continuous improvement. By combining operational expertise with a collaborative approach, ELOVATE provides the fulfilment support needed to help Kopparberg respond to new challenges, seize new opportunities, and continue delivering exceptional service across the UK.
As the business grows, ELOVATE remains committed to providing the visibility, scalability, and hands-on support that have become the foundation of a successful long-term partnership.
“Strong logistics partnerships are essential to supporting sustainable growth. ELOVATE provides the operational support and adaptability needed to help us continue evolving in a competitive market.” – Kopparberg